Case Studies


Please note

  • Most of my work is covered by non-disclosure agreements (NDAs). 
  • For a better indication of my UX skills and expertise, please see my articles and ebook.

DC Trails Hop On Hop Off Tours app

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We travelled to Washington DC by train from New York for a day trip and found the DC Trails app extremely helpful. Especially for showing us how to get from the train station to the DC Trails stops as it was very detailed right down to what subway train to catch, from where and the times we could get it.
— DC Trails passenger from New Zealand


increase in DC Trails' average rating on Yelp (April 2017 to November 2017)

April 2017

Launched to iOS App Store

Over 1,000

Installs from Google Play Store


Intranet application improvements for a large global consumer goods company

David was an outstanding freelancer to work with. He is very well versed in the UX space, but not only on making good designs but understanding the context of who are the users, what are their needs, and what are the different tension points in serving different users. On top, he was super quick in turning around the work without compromising quality of his recommendations. I will be hiring him again, especially for my projects that are more challenging to solve.
— Manager responsible for this web application


Increase in user task success for the new navigation tree, versus the old one.


Increase in directness (for finding information) in the new navigation tree, versus the old one.


Year-over-year growth in this application's user base.


DeKalb County, Georgia, site map

Top Notch! David’s commitment and attention on this project was unparalleled. He helped us sort through 1000’s of pages of content to create an amazing product.
— Kenley Obas, co-founder & CEO, Kindred Technology Group

Theme Park University usability improvements

If you’re looking to build or modify your website to make it more user friendly, have a stronger impact and engage with your audience on a more intuitive level, I highly recommend Thrill & Create.
— Josh Young, editor-in-chief


year-over-year increase in sessions


year-over-year increase in users


year-over-year increase in session duration


The Coaster Crew official website redesign



increase in The Coaster Crew’s website traffic in the first month after launch


increase in In the Loop podcast downloads in the first month since launch


year-over-year increase in the average session duration on

David took the time to understand our needs along with the needs of our clients. He showed us many ways we could improve our offerings and client experience.
— Matthew Rydzik, webmaster

Current projects

I am currently working on the following UI and UX consulting projects:

  • A suite of web applications with the CEO and CTO of a technology startup
  • A mobile payments app with the CTO and CMO of a FinTech startup
  • My second UX project with the CEO of an e-commerce subscription box business (product TBD; project starts March 2018)
  • A web application with the technical founder of a new social polling startup
  • A new website theme for public schools (on hold)

Let's work together.

My résumé and references are available upon request.